Evanston, IL – With all the choices in today’s juvenile products and children’s media marketplace, it can be difficult for parents to determine which products stand out from the crowd. Which toys will their children enjoy the most? Which products will keep their kids safe? Parents turn to the iParenting Media Awards (IPMA) for solutions. Today iParenting Media announces the winners of its Hottest Products for 2004 Call for Entry.

The IPMA awards take the guesswork out of discovering which products live up to their claims. The Hottest Products of 2004 shine and deserve recognition for being the exceptional products they are.

A vast array of products was submitted for consideration, ranging from cool ride-on toys and interactive games, to safety products and educational CDs and DVDs. Each company submitted four identical samples of each product, which were then matched within iParenting’s database of hundreds of reviewers using iParenting’s proprietary technology. Experts, licensed childcare facilities and parents then reviewed the products and submitted a thorough evaluation of each item. Results were compiled and submitted to the iParenting Media Executive Committee for final approval. The end result of this comprehensive process is a list of award-winning products that parents can feel confident in purchasing for their families.

“The products that won the title of Hottest Products for 2004 truly are the hottest products for families in today’s marketplace,” says Alvin All, Chief Executive Officer of iParenting Media. “The award winners endured rigorous testing and intensive review and demonstrated excellence in their product categories, making them smart purchases. Whether they are safe, educational or just plain fun, they are all hot products.”

Here is the list of all the iParenting Media Award winners:

Company Name Product Title ACT Games, LLC. Flip 'em! ACT Games, LLC. Fast Word Advance Publishing, Inc. Another Great Achiever Series Adventures in Oz with Cheryl Adventures in Oz with Cheryl Anchor Bay Entertainment New Friends for Thomas At Peace Media Power Nap Kit Baby Delight Deluxe Snuggle Nest Baby Einstein Violet’s House Baby Einstein Baby Einstein Sing and Learn Friends - Cow Baby Einstein Baby Einstein Musical Discovery Caterpillar Baby Einstein Baby MacDonald A Day On The Farm Baby Road Trip Baby Road Trip JUNGLE Ben Rudnick and Friends Fun and Games Brighter Child Interactive, LLC Spy Kids Learning Adventures Mission: The Anti-Gravity Agenda Budding Family Publishing Look who's going to be a Big Sister Bulls-Eye, Inc. Tieramid Spectrum Bumkins Finer Baby Products Superbib 3-Pack Casablanca Kids Inc. Great Big Hits 2 Casablanca Kids Inc. Crazy Crafts Childswork/Childsplay Calm Down & Play! Columbia TriStar Home Entertainment The Swan Princess: Special Edition Columbia TriStar Home Entertainment The Swan Princess: The Mystery of The Enchanted Treasure Cranium Cranium Zigity Crayola Crayola Music Box Daddy's Tool Bag Daddy's Tool Bag DK Publishing Fertility and Conception DK Publishing e.encyclopedia DK Publishing First Meals DK Publishing Family Health Guide Dog-Eared Publications Discovering Sharks and Rays Dominick Media Nicky's Jazz For Kids Dominick Media Nicky the Jazz Cat Duinsity Storytelling Group Sweet Potato Pie and Such Ez Math Trix.com Ez Math Trix Fleece Baby Fleece safety crib and toddler bed sheets Fox Home Entertainment Happily Ever After Free Spirit Publishing Words Are Not for Hurting board book Free Spirit Publishing What to Do When You're Scared and Worried Mattel, Inc. Shield Blaster 2000 Mattel, Inc. Shield Blaster 3000 Fun Tunes For Kids Beary Christmoose Fundex Games Ltd The StoryBook Game Fundex Games Ltd Cookin' Cookies Fundex Games Ltd Peanut Butter and Jelly Fundex Games Ltd A to Z Jr. Fundex Games Ltd Chairs Funrise Toy Corporation Gazillion Bubbles Future Horizons, Inc The Social Skills Picture Book Gamewright Quarx Gamewright Big Top Gamewright Kit & Caboodle Gamewright Space Race Gamewright There's a Moose in the House Gamewright Slamwich - 10th Anniversary Collector's Edition Gamewright Ricochet Gamewright Wig Out Gryphon House, Inc. Zen Parenting: The Art of Learning What You Already Know HABA Crafty Badger Harbor Press Yes, Your Parents Are Crazy! A Teen Survival Guide Harmonic Vision, Inc. Music Ace Deluxe Hasbro, Inc. Buzz Lighyear's Intergalactic Spaceship Adventure Hasbro, Inc. Playskool Ride2Roll Scooter Hasbro, Inc. Play-Doh Dohville Fuzzy Friends Farm Hasbro, Inc. Furreal Friends Newborn Puppies Hasbro, Inc. HITCLIPS Personal Player Hot Buttered Elves wallables innovative KIDS Your World Start Here innovative KIDS Tie Your Shoes Rocket Style/Bunny Ears Inspiration Software, Inc. Kidspiration 2 Interactive Music Works Smile at Your Neighbor with Mr. Eric iUniverse Queen of Spiders J. L. Childress Co., Inc. 4N1 Car Seat System Je Nor Inc Precious Expressions K & B INNOVATIONS, INC. Shrinky Dinks Ink Jet Printer shrinkable plastic Kids EdVentures Kids' Adventures Around San Francisco Bay Kids Only, Inc. KoolAid Stand KidTagz, LLC Child Emergency Shoe Tag Kimberly-Clark Corporation HUGGIES Disposable WashCloths with BabyWash Koto World Chocolate Suite - Japanese Music for Chocolate Lovers KUTOKA INTERACTIVE Mia's Language Adventure - The Kidnap Caper La Montagne Secrète A Duck In New York City La Montagne Secrète Dodo la planète do - dream songs night songs 2 Laughing Fox Music Cat's Night Out Learning Horizons Blue's Clues Sort and Match Wipe Off Book Learning Horizons Blue's Clues Colors Wipe Off Book Learning Horizons Dora the Explorer Safety Wipe Off Book Learning Horizons Dora the Explorer Trace and Draw Wipe Off Book LEGO Systems, Inc. Dora and Diego's Animal Adventure Levels of Discovery Royal Princess Rocker Life of the Party Chalk Fun - Chalk Making Activity Kit Light Publications Classic Stories for Boys and Girls Linda Gorham, Storyteller Common Sense and Uncommon Fun Lions Gate Home Entertainment Rock n Roll Clifford! and Team Clifford! Lions Gate Home Entertainment Musical Baby Lions Gate Home Entertainment Baby's Day Lions Gate Home Entertainment Care Bears: Adventures in Care-a-lot Lions Gate Home Entertainment Little People: Creativity Collection Manhattan Toy Puppet Pairs Mary Lambert Music Sing Out Summer Fun McWiz Games McWiz Junior McWiz Games MEMO-LINGO: ANIMALS & THEIR YOUNG MishMashMusic We Love the Animals Mommy and Me Company Mommy & Me: Playgroup Favorites Neat Solutions, Inc Table Topper Nurture Basics, Inc. Play Along With Me! Oh Susannah! Sing-Song Omnicor Inc. Wikki Stix Book of Wiggles, Squiggles and Curclicues Out of the Box Publishing My Word Jr. Out of the Box Publishing Qwitch Out of the Box Publishing Fish Eat Fish Out of the Box Publishing Wildside Out of the Box Publishing Balancing Aliens Peachhead Productions Come and Make a Circle: 20 Terrific Tunes for Kids and Teachers Philips Digital Food Thermometer PNO TUNA Music Too Much Fun All In One! Polyform Products Creative Clay Kit HABA Stringing Beads Prince Lionheart, Inc. The Original Slumber Bear Prince Lionheart, Inc. The Complete Drying Station Prince Lionheart, Inc. Play Cabana Production Associates We Sign Play Time Protect-a-Bub USA, LLC Protect-a- Bub Deluxe 2 in 1 Sunshade - Full Cover and Canopy Style Protection RC2 Corporation Lamaze 2-in-1 Traveling Guppy RC2 Corporation La Petite Madeline Old House in Paris Playset RC2 Corporation Thomas & Friends Wooden Railway Water Tower Figure 8 Set RDS Baby Baby  Changing Pad Reader's Digest Young Families Pinocchio - A Tale of Honesty Rio Grande Games Igloo Pop Robeez Footwear Ltd. Robeez Robert The Guitar Guy Don't Sneeze Choo Choo Train! Rodale Balancing Pregnancy and Work Roger Day Productions Roger Day LIVE! Rounder Records Beethoven's Wig 2: More Sing Along Symphonies Rounder Records Philadelphia Chickens SBC Yahoo! DSL SBC Yahoo! DSL Scholastic Inc. Care Bears: Funshine in the Sunshine Scholastic Inc. Geronimo Stilton#1: Lost Treasure of the Emerald Eye See me Smile Products, Inc BearView Infant Mirror Small World Toys Ryan's Room Backyard Clubhouse Small World Toys Ryan's Room City Blocks Smithsonian Folkways Recordings Songs to grow on for mother & child Smithsonian Folkways Recordings Ella Jenkins Live! At the Smithsonian Soaring Star Productions, LLC Pocket Snails Letter Adventure Sourcebooks Inc The Secret Language of Children Sourcebooks Inc Cool Parent 101 Stagecast Software Inc. Stagecast Creator 2.0 Star Electronics Animal Snacker Taggies, Inc. Take-A-Long Taggie Taggies, Inc. Little Taggie Terra Pacific Entertainment JJUMP The Baby Prodigy Company Musical Pacifier The Bead Shop Alphadot and Block Party bracelet kits The Bead Shop Fashion Angels The Couponizer Company The Couponizer The Inventor's Studio Pair 'O Pals The Inventor's Studio Kids' Coloring Plates The Language Workshop for Children Professor Toto Multi-Media Language Education Kit The Language Workshop for Children Professor Toto Multi-Media Language Education Kit (French) The Little Tikes Company Ultimate Beach Ball The Little Tikes Company Wiggles Big Red Car The Little Tikes Company Pirate Ship Playhouse The Little Tikes Company Swing Along Castle The Little Tikes Company Climb & Slide Castle The Maya Group/Tiny Love Tiny Love Musical Stack & Play ThinkFun Inc. Zingo Thumbprint Adventures Ltd Imagine If... Ingredients for creating your own stories Tommy Nelson Inspirational Baby: Baby Songs Tommy Nelson Inspirational Baby: story Songs Toni Simmons, The Storyteller The Cheese Chase Tupelo Toys Soothing Hugger Pillow V2 Public Relations, Inc. My Very Own Playset - Farm Vida Games Birds & Binoculars™ Vida Games Green Alligators: Zoo & Farm Animals Wai Lana Yoga Wai Lana's Little Yogis kit Walt Disney Home Entertainment Sing Along Songs: Brother Bear Walt Disney Home Entertainment Most Xtreme Primate Walt Disney Home Entertainment Alice in Wonderland Walt Disney Home Entertainment Spy Kids 3D: Game Over Walt Disney Home Entertainment Pirates of the Caribbean Walt Disney Home Entertainment Air Bud Spikes Back Walt Disney Home Entertainment Baby Einstein: Numbers Nursery Walt Disney Home Entertainment Lion King 1.5 Walt Disney Home Entertainment Springtime with Roo WaterToT Inc WaterToT Wizards of the Coast Star Sisterz Workman Publishing The What To Expect Baby-Sitter's Handbook yesvideo YesDVD Yosi Music, LLC Under A Big Bright Yellow Umbrella

iParenting Media’s innovative system of determining the best items in the children’s media and juvenile products marketplace utilizes a thorough evaluation process, experienced reviewers and a proprietary technical online platform. Submissions are performed online by the manufacturers, ensuring accuracy of information.

iParenting operates one of the Internet's most popular communities for parents and parents-to-be at www.iParenting.com. The company is the publisher of Family Energy: Your Guide to a Fun and Fit Life With Kids, a national newsstand magazine launching this summer. The company also produced all the content for several other national magazines, including: Pregnancy, Baby Years, Women's Health & Fitness, The Buyer's Guide, and European Homes & Gardens. iParenting's Editor-in-Chief Elisa Ast All, MSJ, writes a syndicated monthly newspaper column and hosts an A.I.R.-nominated radio show, Points on Parenting.

To enter products for the Back to School Fall Call for Entry (deadline is June 11, 2004), visit www.iParentingMediaAwards.com. Media inquiries: media@iparenting.com, 847-556-2300.