For Immediate Release: 8/2/06
For more information, contact: media@iparenting.com

Evanston, IL - iParenting Media Awards announces the winners of our Outstanding Products of 2006 Call for Entry, during which we evaluated items ranging from high-tech toys and fascinating books to fun ride-on vehicles and innovative technology. All of the items were thoroughly evaluated by experienced reviewers to determine which ones exceeded the standards to earn an award.

The evaluation process created by the iParenting Media Awards program is so thorough it has attained ISO 9001:2000 Certification from the International Organization for Standardization (ISO). ISO is the world's largest developer of standardization regulations, and ISO 9001:2000 is an internationally recognized standard of quality assurance. Only a fraction of the companies that attempt this certification achieve it.

"iParenting is celebrating its 10-year anniversary as a leader in providing parents with the best information. It is an honor and a responsibility to let them know which products resonated with our reviewers," says Alvin All, Chief Executive Officer of iParenting Media. "We evaluated wonderful items in our Outstanding Products Call for Entry, but only the ones that exceeded the high evaluation standards we set earned the iParenting Media Award."

To be considered for an award, each company submitted four identical samples of each product, which were then precisely matched within iParenting's database of hundreds of experienced reviewers using iParenting's state-of-the-art technology. An expert, a group setting with mulitple users and a family reviewed the products and submitted a thorough evaluation of each item. Results were compiled and submitted to the iParenting Media Executive Committee for final approval. The end result of this comprehensive process is a list of award-winning products families can feel confident in purchasing for their loved ones.

Here is the list of all the iParenting Media Award winners for the Outstanding Products of 2006 Call for Entries:

Accessories Category Company Name Product Title HomeSwimmer Ltd HomeSwimmer Kiddopotamus and Company SwaddleMe Traveler Kleer-eze Kleer-eze Microthin.com Magic Play Audio Category Company Name Product Title Big Truck Music Tall and Small Bingo Records The Bingo Kids Sing Motown Hits For Kids Cala Records, Inc. Baby Cello Casablanca Kids Inc. Smorgasbord Miss Jackie Music Company Touched by a Song Name Your Tune Name Your Tune Rounder Records Beethoven's Wig 3: Many More Sing Along Symphonies Rounder Records Quiet Time Rounder Records Girl Authority Rtf Productions Savvy Road To Fame Splash'N Boots Popcorn, Pickles and Parrots Swingset Mama's Dance Around the House The Brainy Baby Company Baby IQ. THE WORLD AROUND US SOUNDTRACK The FTL Company Della Reese conversation with my grandson The Grisack Organization, Inc. Mr. Billy - Greatest Hits Toy Box Productions a Division of CRT Custom Products The Trail Of Tears Toy Box Productions a Division of CRT Custom Products Rosa Parks Walt Disney Records Disney's Little Einsteins Musical Missions Walt Disney Records Jo Jo's Circus Songs From Under the Big Top Zelin Entertainment Magical Boxes Baby Care Category Company Name Product Title Cheeky Monkey Designs, LLC Jar Pac by Pac Back Kaz Vicks Pro-Style Thermometer Kaz Vicks ComfortFlex Thermometer with InSight Mama Rose's Naturals, LLC Sunshine Spray Skin & Diaper Care McNeil Consumer Healthcare Children's TYLENOL with Flavor Creator Bedding Category Company Name Product Title Halo Innovations, Inc. HALO Big Kid's SleepSackTM wearable blanket Book Category Company Name Product Title Amacom RAISING GIFTED KIDS American Psychological Association Imagine a Rainbow: A Child's Guide for Soothing Pain American Psychological Association Big Ernie's New Home: A Story for Children Who Are Moving Bancroft Press Gradebusters: How Parents Can End the Bad Grades Battle Carson-Dellosa Publishing Summer Bridge Activities K-1 Children's Publishing I Can Say That DK Publishing Pick Me Up: Stuff You Need to Know Evan-Moor Educational Publishers The Never-Bored Kid Book 2 Evan-Moor Educational Publishers The Never-Bored Kid Book 2, Ages 7-8 Future Horizons, Inc Ten Things Your Student With Autism Wishes You Knew Future Horizons, Inc The Heart of Autism Future Horizons, Inc The Social Skills Picture Book for High School and Beyond Heartstrings Press Grandloving: Making Memories with Your Grandchildren Kidwick Books A Frog Thing Learning Horizons Leap Frog Grade 1 Math Workbook Learning Horizons Leap Frog Grade K Reading and Writing Reader's Digest Young Families Goldilocks and the Three Bears Sandvik Innovations, LLC A Visit to the Farm Sandvik Innovations, LLC Santa Baby Sensory Resources Starting Sensory Integration Therapy Thunderbolt Publishing Howard B. Wigglebottom Learns to Listen Watson Guptill Publications Digital Family Album Basics Clothing Category Company Name Product Title Anna's LLC Preemie Clothing Isabella Oliver Ruffle Wrap Dress Tatiana & Company Froggy Convert Teachable Tees Teachable Tees Feeding Category Company Name Product Title NuAngel, Inc. Trinity Support Pillows Food Category Company Name Product Title Nestle USA Carnation Instant Breakfast Odwalla Odwalla Soymilk Gear and Equipment Category Company Name Product Title Arm's Reach Concepts Inc. The Mini Co-Sleeper Bassinet Euro-Baby / Red Castle Red Castle Sport Carrier Floppy Products, Inc. Floppy Seat Just for Dad Category Company Name Product Title The Children's Group The Mozart Effect(R): Music for Dads and Dads-to-be Just For Mom Category Company Name Product Title Binsi Inc. PrimaMama Birth Skirt Cuisinart Cuisinart Mix It In Soft Serve Ice Cream Maker Terra Traditions Terra Traditions "Angel Baby" Waring Waring Pro Juicerator with Pulp Eject System Safety Category Company Name Product Title Cade Laboratories büji Block Intelent Technologies, Inc. Giggle Bug Toddler Tracker Trainikins, Inc. CPR Teddy Software Category Company Name Product Title Block Publishing True Blue Friend Digital Praise Inc. Solomon Says Digital Praise Inc. Dance Praise Expansion Pack Volume One: Modern Worship Her Interactive, Inc. Nancy Drew: Danger by Design SearchHelp, Inc. Sentry Remote Talking Treasures Talking Treasures Picture Books The Children's Internet The Children's Internet Sporting Goods Category Company Name Product Title RazrRak Inc. RazrRak Scooter Stand Sure Foot Corporation Get-A-Grip Ultra Storyteller Category Company Name Product Title Publications International ActiveMinds Interactive DVD Book Television Category Company Name Product Title DECODE Entertainment Inc. Franny's Feet Toy Category Company Name Product Title ALEX My Tissue Art ALEX Color & Cuddle Washable Pony ALEX My First Painting - Puppy Paradise Toy Category (Continued) Company Name Product Title Anthony Innovations, Inc. The NEW Touch Game Aurora World Inc. Baby Talk B-Bel Inc. Kids in the Kitchen No Bake Chef Breyer Animal Creations a Division of Reeves International, Inc. Horse Fun Party Pack for 6 Briarpatch I Spy Eagle Eye Briarpatch Dinosaurs Extinct? Cadaco Marshall Brodien's Magic Wand Set DARDA, A Division of Wm. K. Walthers, Inc. Victory Lane Educational Insights Flip-Tac-Toe Elope Inc. Tattered Pirate Brown Fisher Price Baby Gymtastics 3-in"-1" Rockin’ Gym Gamewright Feed the Kitty Gamewright Combo King Gamewright Zeus on the Loose Gamewright Luck of the Draw GANZ WEBKINZ Goldberger Doll co. Baby's First EZ Dress Dolly Travel & Go Playset Gotta Laff Games, Inc. Are You Phrazy? The TV Edition Great American Puzzle Factory Jot Game Gund Teach Me To - Girl International Playthings, Inc. Mind's i Junior International Playthings, Inc. Pop 'n Link Numbers itoys Inc. DEAL OR NO DEAL - HANDHELD JAKKS Pacific, Inc. Fly Wheels Flight Basic Assortment JAKKS Pacific, Inc. TeleStory JC Toys Group, Inc. Me Too! Playtime - Lights & Sounds BATHTUB and Doll JC Toys Group, Inc. Me Too! Playtime - Lights & Sounds HIGH CHAIR and Doll JC Toys Group, Inc. Me Too! Playtime - Lights & Sounds SWING and Doll Kaskey Kids, Inc. Baseball Guys Leapfrog Enterprises, Inc. Learn & Groove Musical Table Leapfrog Enterprises, Inc. Learning Town Barn Buddies Leapfrog Enterprises, Inc. Learning Town Happy House Leapfrog Enterprises, Inc. Learning Town Wash & Wax Leapfrog Enterprises, Inc. FLY Pentop Computer Leapfrog Enterprises, Inc. LeapsterTV Learning System Learning Resources Go to Press! A Grammar Game Learning Resources Gears! Gears! Gears! Floppy Jalopy LEGO Systems, Inc Revvin' Riders LEGO Systems, Inc Grand Soccer Stadium LEGO Systems, Inc The Batmobile(TM): Two-Face's Escape Life Like Products, A Division of Wm. K. Walthers, Inc. NASCAR Winners Cup Mark-My-Time, LLC Mark-My-Time digital metronome Mattel, Inc. Hot Wheels® Radar Gun Mattel, Inc. Pixel Chix ♥ 2 Shop Mall Mattel, Inc. Scene It?® Nickelodeon Game Mattel, Inc. Tyco® R/C Airblade McWiz Games I Got It! Mega Bloks Inc. Magnetix Special Parts, Magnetic Building Set Mega Bloks Inc. Wood Creations Farm MindTwister USA PENTAGO MJ Sports BluTrack NanaBanana Classics Peter Pan and Wendy Nash Games Tumblin-Dice Ohio Art Doodle Doug Only Hearts Club Princess Taylor Angelique Fairy Doll Only Hearts Club Princess Lily Rose Mermaid Doll Only Hearts Club Heart Rock Star Karina Grace Plastic Play Inc. i-gami Play Along Speed Stacks StackPack Playroom Entertainment Papa Bear Playroom Entertainment Number Chase Radio Flyer Radio Flyer Scoot-About Radio Flyer Radio Flyer Deluxe Canopy Steering Trike Radio Flyer Radio Flyer Voyager Canopy Wagon Razor USA Scuddle Bug REX GAMES Tangoes Jr. Sababa Toys Dragonology: The Game Scholastic Entertainment Mary had a Little Lamb Developmental Toy Sensory Resources MoveAbout ActivityCards Snap TV Games GameSnacks: Family Showdown Spin Master Toys Moon Sand Talicor/Aristoplay Spelling Beez Talicor/Aristoplay MathAnimals The b EQUAL Company Discovery Channel American Road Trip The b EQUAL Company Jump Start Power Prep 2nd Grade The b EQUAL Company Jump Start Power Prep 3rd Grade The b EQUAL Company Jump Start Power Prep 4th Grade ThinkFun, Inc. Sudoku 5X5 Toysmith Group Bill Ding USAOPOLY Little Mermaid Checkers & Tic Tac Toe VTech Electronics Write & Learn Letter Pad VTech Electronics V.Smile Art Studio ZAPiT Games Game Wave Video Category Company Name Product Title Big Idea, Inc. Sheerluck Holmes and the Golden Ruler Brandissimo Spectrum Connections Buena Vista Home Entertainment Baby Einstein: Meet the Orchestra - First Instruments Carl R. Sams II Photography, Inc. Lost in the Woods: The Movie First National Pictures Baby Felix & Friends: Vol 1 "His Magic Bag of Tricks Juno Baby, LLC Juno's Rhythm Adventure Juno Baby, LLC Indie's Great Teddy Bear Hunt Juno Baby, LLC Way to Go, Juno! Kideosyncrasy, Inc kideosyncrasy vol 1 Magic of Lyn Learn Magic with Lyn My Gym Enterprises Mymo's Adventures Nursery Tap, LLC Nursery Tap Hip to Toe, Volume Two Paramount Home Entertainment My Little Pony: The Princess Promenade Penton Overseas Inc. Your Baby Can Read! Spazzmania Entertainment The Adventures of Andy Applebutter The Comical Sense Company Facing Fear Without Freaking Out The Comical Sense Company How To Do Homework Without Throwing Up The Little Playdates Company Little Playdates Little Friends Turtles In Ties Bees Buzz & Lions Roar/Las abejas zumban y los leones rugen Walt Disney Home Entertainment Chicken Little Why Dragonfly? Inc. Why Dragonfly? "What's Up With the Moon?" Video Game Category Company Name Product Title Activision, Inc. Over the Hedge D3Publisher of America Cabbage Patch Kids: The Patch Puppy Rescue The American Game Factory Garfield and His Nine Lives The American Game Factory Franklin - A Birthday Surprise

iParenting Media operates one of the Internet's most popular communities for parents and parents-to-be at www.iParenting.com. iParenting's Editor-in-Chief, Elisa Ast All, MSJ, writes a syndicated monthly newspaper column and co-hosts an A.I.R.-nominated radio show, Points on Parenting, in which she features her favorite iParenting Media Award winners. Consumers can learn more about iParenting Media Award-winning products, and find out where to purchase them via our retailer network online directory, by visiting www.iParentingMediaAwards.com.

iParenting Media Awards offers four Calls for Entry each year and our next Call for Entry, the 2006 Greatest Products Call, is open now until Friday, September 8, 2006, with products due in our Evanston, IL, headquarters by Friday, September 15, 2006. Award winners will be announced on Wednesday, November 1, 2006. To learn more and to submit your product, visit www.iParentingMediaAwards.com.

Media inquiries: media@iparenting.com, 847-556-2300. Photos and product descriptions of award-winning items are available.