For Immediate Release: 8/3/05
For more information, contact: media@iparenting.com

iParenting Media Announces Outstanding Products of 2005

Evanston, IL – iParenting Media is pleased to announce the winners of our Outstanding Products of 2005 Call for Entries, during which we evaluated items ranging from fun ride-on toys, innovative baby gear, books and videos to educational software and helpful household products. All of the items were thoroughly evaluated by experienced reviewers to determine which ones exceeded the standards to earn an award.

The evaluation process utilized by the iParenting Media Awards program is so thorough it has attained ISO 9001:2000 Certification from the International Organization for Standardization (ISO). ISO is the world's largest developer of standardization regulations, and ISO 9001:2000 is an internationally recognized standard of quality assurance.

“The iParenting Media Awards program is dedicated to recognizing the very best products in the marketplace and making parents aware of them. We kept that responsibility in mind as we determined the Outstanding Products of 2005,” says Alvin All, Chief Executive Officer of iParenting Media. “Products that earned the iParenting Media Award exceeded the high evaluation standards we set. The next step is to share them with our audience throughout our publications and connect them directly with consumers via our retailer network online directory.”

To be considered for an award, each company submitted four identical samples of each product, which were then precisely matched within iParenting’s database of hundreds of experienced reviewers using iParenting’s state-of-the-art technology. An expert, a childcare setting and a family reviewed the products and submitted a thorough evaluation of each item. Results were compiled and submitted to the iParenting Media Executive Committee for final approval. The end result of this comprehensive process is a list of award-winning products families can feel confident in purchasing for their loved ones.

Here is the list of all the iParenting Media Award winners for the Outstanding Products of 2005 Call for Entries:

Company Name Product Title
3G Publishing Inc. Childhood Medical Journal CD
About Your Time BusyBodyBook
Activision, Inc. Madagascar
Aeronix Zipit Wireless Messenger
ALEX Rub A Dub Fishing in the Tub
ALEX Rub A Dub Shaving in the Tub
Alfred Publishing Girl's Bass Method
Alfred Publishing Together in Rhythm
Alfred Publishing Alfred's Kids Drum Course Book 1
Alfred Publishing Music Made Easy: Guitar
AMACOM Mommy Guilt
AMACOM A Parent's Guide to Special Education
American Carriage House Publishing Adoption: Your Step by Step Guide
American Girl Elizabeth Doll and Book
Anchor Bay Mister Rogers Neighborhood: Adventures in Friendship
Aromababy Natural Skincare Pure Baby Moisture Cream
Aromababy Natural Skincare Pure Baby Wash
Aromababy Natural Skincare Natural Barrier Balm
Aromababy Natural Skincare Stretched to the Limit
Automoblox Co. Automoblox® M9
Automoblox Co. Automoblox® X9 Sport Utility
Aya World Productions FUNdamentals of Music and Movement "Let's Pretend"
B*tween Productions Pink Eiffel Pillow
Baby Bridges Baby Bridges "Space and Sea"
Baby Einstein Discover and Play Musical Pop-Up Book
Baby Einstein Baby Monet
Babycom USA Hisita Booster Seat
Babycom USA Baby Gender Mentor™ Home DNA Gender Testing Kit
Barking Lobster Entertainment Let's Go Lobstering
Binney & Smith Crayola Erasable Markers
Breyer Animal Creations Glamour Girls Ranch with Horse and Rider
Briarpatch DaVinci's Challenge
BubbleBuds Enterprises Inc. The BubbleBuds DVD
Buena Vista Home Entertainment Sacred Planet
Buena Vista Home Entertainment Pooh's Heffalump Movie
Buena Vista Home Entertainment Pocahontas 10th Anniversary Edition
Buena Vista Home Entertainment National Treasure
CoCaLo, Inc. Blanket
CoopSport International CoopKids First Goal Hockey Set
Cranium Inc. Whoonu
Cranium Inc. Cranium Family Fun
Dearborn Trade Publishing Kidnapped: How Irresponsible Marketers Are Stealing the Minds of Your Children
Digital Praise Sword of the Spirit
Digital Praise Treasure of the Incas
Discovery Toys Kiddie Carnival
Discovery Toys Safari Connection
Discovery Toys A B Seas
Double Blessings Inc. EZ-2-Nurse Twins Feeding Pillow
Elegant Child of Beverly Hills Gaga for Giraffes
Elope Inc. The Clucker
Enginuity LLC Tylz! Magnetic Puzzle Game
ETA Cuisenaire Jumbo Reading Rods Alphabet and Picture Set
ETA Cuisenaire Learning Place Early Childhood Game Cards
ETA Cuisenaire VersaTiles Kindergarten Starter Set
Evan-Moor Educational Publishers Skill Sharpeners
Franklin Electronic Publishers Children's Speller & Dictionary
Free Spirit Publishing 100 Things Guys Need to Know
Front Porch Classics, Inc. Raceway 57
Front Porch Classics, Inc. Circa Baseball
Gamewright Leaping Lizards
Gamewright Granny Apples
Gamewright The Scrambled States of America 2
Genius Products Kids' Dance Party
Genius Products Tonka Playtime Tunes
GeoPlunge GeoPlunge, U.S. Edition
Girls Explore Mary Cassatt Doll Set
Goldberger Doll Co. Mommy’s Magic Cell Phone™
Goldberger Doll Co. Potty Time Tinkles™
Goldbrick Games Perpetual Commotion
Goo-Ga The Peanut Shell Baby Sling
Grape Games 'Bouta Face
HABA Indian Summer
HarperCollins Publishers A Few Good Eggs
Hasbro, Inc. Transformers Cybertron Starscream
Her Interactive, Inc. Nancy Drew: Secret of the Old Clock
Household Name Products Happi Tummi
How B'azaar Spill-N-Wash
Hubbub Inc. Ruckus
innovative KIDS Get Ready for Kindergarten
Inspiration Software, Inc. Inspiration® for Pocket PC
International Playthings My Fairy Best Friend
International Playthings Egg & Spoon Race
International Playthings The Story Telling Game
itoys Inc. Doodle Tunes
Jazwares Distribution, Inc. Inventions in Boats & More
KETTLER International Kettrike Brummi
KETTLER International Foldable Playpen
KETTLER International Futura Highchair
Kindermusik International Riddle Me This!
Kindermusik International Head, Shoulders, Knees, and Toes
Kindermusik International It's All In The Rhythm
Langenscheidt Publishing Group Berlitz Baby Talk & Tunes
Laurel Hill Entertainment, Inc. Adventures with Wink & Blink: A Day in the Life of a Zoo!
Leapfrog Enterprises, Inc. My First LeapPad® Learning System
Leapfrog Enterprises, Inc. LeapStages™ Infant Learning System
Learning Horizons Sesame Street® Learn About Measuring with Big Bird
Learning Horizons Sesame Street® Know Your Numbers
Learning Horizons Sesame Street® Discovering Letter Sounds
Learning Horizons Sesame Street® My Healthy Body
Learning Horizons Parents Magazine™ Let's Clean Up!
Company Name Product Title
Learning Resources Gears! Gears! Gears! Wacky Wigglers Motorized Set
Learning Resources Trace & Learn Cake
Learning Resources Pretend & Play School Set
LEGO Systems, Inc Wild Hunters
Logitech Logitech Tiger Mouse
Logitech Logitech Spot Mouse
Loving Guidance Inc. Shubert Sees the Best
Maryann Palumbo Marketing Concepts Stepchildren Speak
Mega Bloks Inc. Tiny’n Tuff® Race’n Go Rig
MOBI Technologies Crystal Breeze Air Purifier & Ionizer
MOBI Technologies TykeLight Stroller Pathway Light
Monty Harper Productions The Great Green Squishy Mean Concert CD
Neat Solutions, Inc Changing Table Topper
Nickelodeon Dora the Explorer: Big Sister Dora DVD
Odyssey Toys Pirate Scapes Blackbeard's Sunken Treasure
Pacific Play Tents Star Dressing Room
Pacific Play Tents Dino Tent & Tunnel Combo
Patemm & Company Patemm Pad™
Peddling Words What No One Tells the Mom
Peg Perego John Deere Farm Tractor with Trailer
Pen Notes Inc. Learn Time
Penguin Group Raising a Sensory Smart Child
Penton Overseas Inc. Sparky the Firefly
Pers Pookie and Tushka Find a Little Piano
Peter Sheras I Can't Believe You Went Through My Stuff! How to Give Your Teens the Privacy They Crave and the Guidance They Need
Pig Pen Designs Chalkboard Placemat & Splat Mat
Playhut, Inc. Mystikats, Kalani
Playhut, Inc. Mystikats, Siva
Playhut, Inc. Mystikats, Talin
Playmates Toys Yo-Stick
Playroom Entertainment Hear 'N Seek
Princess Soft Toys Pray With Me Parker
Prosperity4Kids, Inc. It's Only a Dollar...Until You Add to It! Allowance Chart
Publications International Sight and Sound: Words
Publications International Surprise Sing-Along with Magic Mirror Screen
Publications International Sing-Along Microphone Book
Publications International The Diabetic Bible
Raising An All-American Raising An All-American
Razor Razor Pro Model™ Kick Scooter
Reader's Digest Young Families Zebras
Reader's Digest Young Families Wolves
Rodale Books Lean Mom, Fit Family
Rogar Studios, Inc. Sheira & Loli's Dittydoodle Works: Ditties for Little Kiddies - Volume 2
RoseKnows Inc. GEIST Junior
Sandman Records Turn Up the Music
SaraBear Baskets SaraBear Diaper Caddy
SC Johnson Scrubbing Bubbles Automatic Shower Cleaner
SC Johnson OFF! Deep Woods Towelettes
ScreamFree Parenting ScreamFree Parenting: Raising Your Kids by Keeping Your Cool
ScreamFree Parenting Media Partners LLC ScreamFree Parent Training Audio Program
Shad Weathersby Chomp Chomp
Smart Picks Inc. The Fruit Flies Picnic
Snap TV Games Eco-Rangers: Animal Kingdom DVD Game
Spark Press Mojo Mom: Nurturing Your Self While Raising a Family
Star Electronics Turn 'n Tunes Window Shade
Stay at Home and Learn Productions LLC Lemons 2 Lemonade: How to Handle Life When Things Go Sour Between Mom and Dad
Stepping Stones For Life Ltd. When You're About to Go Off the Deep End, Don't Take Your Kids with You
Swingsets, Inc. Power Play
The Adventures of Earl the Squirrel Earl the Squirrel
The Amazing Miracle Blanket The Amazing Miracle Blanket
The First Moms Club Press How To Become An Entrepreneurial Kid
Theraline US C-Belt
Tommy Nelson Big Topics for Little Kids: Tell Me About Eternity
Toy Play ¡Eso Es! Maya
Two Little Hands Productions Signing Time! Volume 1: My First Signs DVD
Two Little Hands Productions Signing Time! Volume 1: My First Signs VHS
Two Little Hands Productions Signing Time! Volume 2: Playtime Signs DVD
Two Little Hands Productions Signing Time! Volume 2: Playtime Signs VHS
Two Little Hands Productions Signing Time! Volume 3: Everyday Signs DVD
Two Little Hands Productions Signing Time! Volume 3: Everyday Signs VHS
Two Little Hands Productions Signing Time! Volume 4: Feelings, Family and Fun DVD
Two Little Hands Productions Signing Time! Volume 4: Feelings, Family and Fun VHS
Two Little Hands Productions Signing Time! Volume 6: My Favorite Things DVD
Two Little Hands Productions Signing Time! Volume 6: My Favorite Things VHS
USED Words LLC Our Drink: Detoxing the Perfect Family
Visionaire Products Peter Potty
Vital Health Publishing The Whole Foods Allergy Cookbook: 200 Gourmet & Homestyle Recipes for the Food Allergic Family
VTech Electronics V.Smile Pocket Learning System
VTech Electronics Write and Learn Artboard
Wai Lana Yoga Wai Lana's Little Yogis Fun Exercise Book
Walt Disney Records Baby Einstein Music Box Orchestra
Walt Disney Records Baby Einstein Traveling Melodies
Walt Disney Records Mousercise
WanaBees Media Introducing the WanaBees
Watering Can Press The Giving Book: Open the Door to a Lifetime of Giving
Watering Can Press The Hero Book: Learning Lessons from the People You Admire
Wee Bee Music Wiggle and Whirl, Clap and Nap
Wiggles 3D Incorporated Don't Quote Me - Time For Kids Edition
Wizards of the Coast Neopets® The Lost Desert Trading Card Game
Zen Momma, Inc Bye Bye Boo Boo from Baby Cakes

iParenting Media operates one of the Internet's most popular communities for parents and parents-to-be at www.iParenting.com. The company publishes the national newsstand magazine Family Energy: Your Guide to Raising Healthy Kids, the #1 family health magazine in the country, and iParenting Media Award winners are featured in each issue of the magazine. iParenting's Editor-in-Chief, Elisa Ast All, MSJ, writes a syndicated monthly newspaper column and co-hosts an A.I.R.-nominated radio show, Points on Parenting, in which she features her favorite iParenting Media Award winners.

iParenting offers four Call for Entries periods each year and our next Call for Entries, the 2005 Greatest Products Call, is open now until Friday, September 9, 2005, with products due in our Evanston, IL, headquarters by Friday, September 16. Award winners will be announced on Wednesday, November 2, 2005, just in time for the holidays. To learn more and to submit your product, visit www.iParentingMediaAwards.com.

Media inquiries: media@iparenting.com, 847-556-2300. Photos and product descriptions of award-winning items are available.